Media Industry
Industry: Email Alert RSS FeedMicrosoft expands the world of digital distribution: Windows media technology, IPTV products drive new applications.(Internet Protocol Television)
Broadcasting & Cable, September, 2005
WHILE MICROSOFT'S WORLDWIDE MEDIA & ENTERTAINMENT GROUP IS STREAMLINING THE PRODUCTION WORKFLOW FOR BROADCASTERS AND CONTENT PRODUCERS, MICROSOFT'S WINDOWS MEDIA AND MICROSOFT TV DIVISIONS ARE PROVIDING THEM WITH NEW METHODS OF DISTRIBUTING DIGITAL CONTENT, BOTH FOR PROFESSIONAL USE AND CONSUMER APPLICATIONS.
Telcos are gravitating toward the Microsoft TV IPTV Edition software platform as they seek to launch video offerings over their high-speed networks. British Telecom in the U.K., SBC Communications in the U.S. and Swisscom in Switzerland have all committed to the Microsoft TV IPTV solution. The Microsoft TV IPTV platform leverages Microsoft's Windows Media Video 9 advanced compression system to support cost-effective and security-enhanced...
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