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Broadcasting & Cable, July, 2006 by Friedman, Wayne
Tags: Comcast Corp., programming, VoD
By Wayne Friedman VOD looks for big ideas and more hits The video-on-demand (VOD) business could use a good ring of pirates these days. Not a high-tech band of cable thieves, but a bona fide blockbuster like box-office-record-breaking Pirates of the Caribbean --with viewing available to homes the same day, or even before, it hits movie theaters.
As VOD sales start to show signs of life, movies, by far the most popular VOD programming, will fuel the genre's eventual dominance, say optimists. At some point, they say, more movie studios will shrink the window of time ...
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