Retail Industry
Industry: Email Alert RSS FeedABC forms new label: Signet to market old and new movies. (ABC Video Enterprises Inc.; Signet video label)
Video Business, December, 1993 by Wilson, Wendy
New York City--ABC Video is branching out into theatrical product under a new label named Signet. The division of Capital Cities/ABC Multimedia Group was launched one year ago market special-interest and TV programming.
Meanwhile ABC Video announced its first original program, a fitness tape with TV star Tracy Scoggins due Jan. 5, and an assorted rental three-pack of documentary series ABC World of Discovery, dealer priced at $15, or $5 per tape.
Signet will offer both first-run rental product and sale-priced catalog titles that previously have been marketed under license by ABC to such now-defunct suppliers as Embassy and Vestron.
At a Nov. 18 press conference, Jon Peisinger, president of Capital Cities/ABC Video Publishing and...
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