Retail Industry
Industry: Email Alert RSS FeedDigital piracy bill has studios up, retail down.(Brief Article)
Video Business, March, 2002 by Sweeting, Paul
WASHINGTON--Sen. Ernest Hollings, chairman of the Senate Commerce Committee, formally touched off the next great legislative battle over digital copy protection last week by introducing the Digital Television Promotion Act of 2002. The bill, which was immediately endorsed by the Motion Picture Association of America but is opposed by the technology industry, could hold significant implications for the operation of the First Sale Doctrine in cyberspace.
Under the proposed law, the copyright and technology industries would have one year to develop and agree on standards, technologies and encoding rules to protect digital content against unauthorized copying and retransmission. The law would then require that those technologies be incorporated into all...
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