FCC lets SVOD services have it their way.(Video-On-Demand)(the FCC lets individual cable and satellite TV operators determine the level of copy protection applied to SVOD services)

Video Business, October, 2003 by Sweeting, Paul

WASHINGTON--The Federal Communications Commission last week gave HBO and Starz Encore what they wanted in the regulatory treatment of subscription video-on-demand services. In its final memorandum and order implementing the "plug-and-play" agreement between cable operators and consumer electronics manufacturers, the commission left it up to individual cable and satellite TV operators to determine the level of copy protection applied to SVOD services (VB, 9-15).

In comments to the commission, Starz had argued for lumping SVOD in with conventional pay TV and non-premium services, which under the new encoding rules must allow consumers to make at least a single-generation copy. HBO had urged placing SVOD in the same copy-protection category as...

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