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Industry: Email Alert RSS FeedXbox goes to $149: Sony stands pat with PS2 price, for now.(video game prices)(Brief Article)
Video Business, April, 2004 by Chronis, George T.
Despite industry concerns that it didn't go low enough to entice value-conscious, first-time console buyers, Microsoft Games confirmed last week that $149 is the new list price for its Xbox. With the Nintendo GameCube at $99, there are those who think $149 might be too high to fuel sales with non-core consumers.
In January, Electronic Arts CFO Warren Jenson warned that the opportunity for a $149 price point for Xbox and the PlayStation 2 from Sony Corp. was past and that EA expected price reductions on both consoles to $129. The Xbox, originally priced at $299 when it debuted in late 2001, had been priced at $179 since May. The PS2 still carries a $179 price tag, and a spokeswoman for Sony Computer Entertainment America said there are no plans to...
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