Italy's other wine country ups film profile.(V PLUS: GLOBAL LOCATIONS)

ROME After hosting the 2006 Winter Olympics, Turin and Piedmont got on a metaphoric ski jump and launched a public/private film fund that may land the northern Italian region a gold medal. The city of big boulevards, where Italy's first blockbuster, the 1914 Roman epic "Cabiria," was made, Turin has long been aching to regain status as a moviemaking hub, especially since the demise of automaker Fiat, which once gave it cachet as the country's automaking capital.

Starting last month, regional funds and equity coin from L.A.-based Endgame Entertainment have ...

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