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IBM: IBM and ABC Interactive offer combined e-business solution.
0 Comments | M2 Presswire, January, 1999
M2 PRESSWIRE-27 January 1999-IBM: IBM and ABC Interactive offer combined e-business solution that provides unique website analysis tools and addresses the need for greater accountability in the Internet advert (C)1994-99 M2 COMMUNICATIONS LTD RDATE:250199 SOMERS, NY -- IBM and ABC Interactive, the interactive auditing unit of the Audit Bureau of Circulations, today announced that they are working together to help provide an e-business solution so Website owners can better understand their return on investment for online advertising and identify visitor buying habits and behaviors.
IBM Global Services' SurfAid Analytics provides customers with comprehensive Website analysis tools for understanding Website visitors and site content usage. ABC Interactive's...
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