Indirect software sales channel growing toward $40 billion market by 2003, IDC says; Software vendors are increasingly exploring alternate routes to bring their products to market.

0 Comments | M2 Presswire, March, 2000

M2 PRESSWIRE-10 March 2000-IDC: Indirect software sales channel growing toward $40 billion market by 2003, IDC says; Software vendors are increasingly exploring alternate routes to bring their products to market (C)1994-2000 M2 COMMUNICATIONS LTD RDATE:09032000 AMSTERDAM -- Indirect software sales account for $15.5 billion of the total Western European software market, with the system infrastructure software market generating the most indirect sales.

Meanwhile, end-user spending on indirect sales channels will grow to $39.8 billion in 2003 from $18.8 billion in 1998, representing a growth rate of 16.2, according to IDC. Forming and managing solid strategic business alliances is becoming a key differentiator for many in the software industry. As the...