Burgeoning consumer demand for Multichannel TV strengthens muscle of direct-to-home market.

0 Comments | M2 Presswire, September, 2000

M2 PRESSWIRE-20 September 2000-FROST & SULLIVAN: Burgeoning consumer demand for Multichannel TV strengthens muscle of direct-to-home market (C)1994-2000 M2 COMMUNICATIONS LTD RDATE:20092000 Latest findings revealed this week by Frost & Sullivan, the international marketing consulting company, are upbeat about the growth prospects in the European, Middle Eastern and African (EMEA) direct-to-home (DTH) market.

The increasing deployment of satellite networks for direct-to-home (DTH) delivery of multichannel television is a positive signal that the overall global market is beginning to build momentum. While cable TV enjoys relatively high penetration rates in major metropolitan areas, DTH systems are increasingly being viewed as a viable alternative...