Communications Industry Forecast 2002 - 5 Year Forecasts - part 2 of 2.

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M2 PRESSWIRE-21 January 2003-Research and Markets: Communications Industry Forecast 2002 - 5 Year Forecasts - part 2 of 2(C)1994-2003 M2 COMMUNICATIONS LTD RDATE:01212003 Total communications spending in the U.S. will increase 4.8 percent to nearly $610 billion this year, up from about $580 billion in 2001, according to the Forecast.

Total spending declined 0.3 percent in 2001. Although the industry's malaise continued through the first two quarters of 2002, positive indicators began to emerge that will set the stage for a modest recovery in late 2002 and 2003. Among these trends were an uptick in radio advertising spending in the first quarter of this year and a surprisingly strong "upfront" buying season for broadcast television advertising. In addition,...