Hearst's SmartMoney offers Texterity's digital delivery solution to build cirulation; Digital magazine provides instant access to new subscribers.

0 Comments | M2 Presswire, February, 2004

M2 PRESSWIRE-4 February 2004-Texterity: Hearst's SmartMoney offers Texterity's digital delivery solution to build cirulation; Digital magazine provides instant access to new subscribers(C)1994-2004 M2 COMMUNICATIONS LTD RDATE:02032004 SOUTHBOROUGH, MA - Texterity, Inc., today announced that Hearst Magazines, one of the world's largest publisher of magazines, is offering SmartMoney as a digital edition for the first time, using Texterity's Published Web Format for Magazines.

Using Texterity's solution, SmartMoney will offer a digital magazine delivery as a premium to new subscribers. When subscribers sign up for a 12-month subscription, they will be instantly delivered a digital version of the magazine. The SmartMoney subscription marketing campaign will...