ACCC resolves 'light' and 'mild' cigarette issue with B.A.T. and Philip Morris.

0 Comments | M2 Presswire, May, 2005

M2 PRESSWIRE-12 May 2005-AUSTRALIAN COMPETITION AND CONSUMER COMMISSION: ACCC resolves 'light' and 'mild' cigarette issue with B.A.T. and Philip Morris(C)1994-2005 M2 COMMUNICATIONS LTD RDATE:12052005 The Australian Competition and Consumer Commission has obtained court-enforceable undertakings from British American Tobacco Australia Limited and Philip Morris Limited to remove 'light', 'mild' and similar descriptors from their products.

The companies will also pay $8 million in total to the ACCC to fund anti-smoking information campaigns and programs. "Today's result successfully resolves the ACCC investigations into these two companies*", ACCC Chairman, Mr Graeme Samuel, said. "Had we instituted a court action to seek similar outcomes, we could be...