Pet supplies market witnesses a surge of products to improve pet oral hygiene.

M2 Presswire, June, 2005

M2 PRESSWIRE-21 June 2005-MarketResearch.com: Pet supplies market witnesses a surge of products to improve pet oral hygiene(C)1994-2005 M2 COMMUNICATIONS LTD RDATE:21062005 New York - Whiter teeth, fresher breath, reduced plaque-all these claims have been made to sell products designed for human teeth.

But, during the past two years, marketers have applied the same "humanizing" traits to a surge of new products positioned primarily on oral care. And, as a result, total U.S. retail sales of pet oral care products reached $425 million in 2004, reflecting annual growth ...