Broadband speed advertising.

0 Comments | M2 Presswire, January, 2007

M2 PRESSWIRE-31 January 2007-ACCC: Broadband speed advertising(C)1994-2007 M2 COMMUNICATIONS LTD RDATE:31012007 The Australian Competition and Consumer Commission has issued an Information Paper developed to assist Internet Service Providers comply with the Trade Practices Act 1974 when advertising broadband internet.

"The Information Paper is a proactive step by the ACCC to help ISPs comply with their obligations under the Act when advertising their broadband services and prevent consumers being misled as to the speeds achievable on various technologies," ACCC Chairman, Mr Graeme Samuel, said today. ISPs must not make representations that are misleading or deceptive, or are likely to mislead or deceive. Although directed at all broadband providers,...