Mobile Advertising Comes to Idle Screen in Asia; Honda campaign reaches millions of AIS subscribers using Celltick's LiveScreenMedia; Mass scale campaign to raise brand awareness for Honda motorbikes Interactive sponsored safety tips broadcast daily to users' idle-screen 3m unique impressions in 3 weeks, more than 100,000 user click throughs in total.

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M2 PRESSWIRE-12 February 2007-Celltick Technologies: Mobile Advertising Comes to Idle Screen in Asia; Honda campaign reaches millions of AIS subscribers using Celltick's LiveScreenMedia; Mass scale campaign to raise brand awareness for Honda motorbikes Interactive sponsored safety tips broadcast daily to users' idle-screen 3m unique impressions in 3 weeks, more than 100,000 user click throughs in total(C)1994-2007 M2 COMMUNICATIONS LTD RDATE:12022007 onda is one of the first global advertisers to unleash the power of the idle screen for mobile advertising.

Today results of its first mobile advertising campaign targeting millions of subscribers to AIS, Thailand's largest mobile operator were released. The campaign was powered by LiveScreen Media, a unique...