Conversis releases research on the localisation practices of multinational companies; Research findings show a lack of website and product localisation prevents companies from competing globally.

0 Comments | M2 Presswire, February, 2007

M2 PRESSWIRE-15 February 2007-Conversis: Conversis releases research on the localisation practices of multinational companies; Research findings show a lack of website and product localisation prevents companies from competing globally(C)1994-2007 M2 COMMUNICATIONS LTD RDATE:15022007 Conversis, one of the world's leading providers of globalisation, internationalisation, localisation and translation (GILT) services, in coordination with the Localisation Program at California State University at Chico, has released the findings of a pioneering research study that examines the localisation practices of multinational corporations and how well they are adapting to countries, cultures, and languages.

Research on Localisation Practices was conducted by the...