Shareholders alert for Catalina Marketing Corp.

0 Comments | M2 Presswire, March, 2007

M2 PRESSWIRE-9 March 2007-bellwetherreport.com: Shareholders alert for Catalina Marketing Corp(C)1994-2007 M2 COMMUNICATIONS LTD RDATE:09032007 Shareholders alert for Catalina Marketing Corp (NYSE:POS) No man is an island, and Catalina Marketing prefers it that way. The company provides marketing services based on the information from its Catalina Marketing Network (an electronic network collecting information from the checkout scanners of some 21,000 retail centers in the US).

Catalina Marketing then slices and dices the information, enabling its clients to understand consumer behavior and provide coupons, newsletters, and other promotional materials based on shopping behavior. In March 2007 investment firm ValueAct Capital agreed to buy the 85 of the...