Alcatel-Lucent announces software platform that lets mobile operators capitalize on the increasing demand for mobile content shopping.

0 Comments | M2 Presswire, June, 2007

M2 PRESSWIRE-13 June 2007-Alcatel-Lucent: Alcatel-Lucent announces software platform that lets mobile operators capitalize on the increasing demand for mobile content shopping(C)1994-2007 M2 COMMUNICATIONS LTD RDATE:13062007 Paris - Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced the availability of the enhanced Alcatel-Lucent 5965 Mobile Content Platform, a powerful software platform that changes the way mobile content is delivered to mobile phone users.

With the new release, operators can create a personalized mobile shopping experience for targeted subscriber segments based on individual interests and behaviour, and improve the overall quality of their service with expert content management, merchandizing and delivery of mobile advertising...

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