Flat Chat

Grocer, Feb 19, 2000

With the exception of Chat, which recorded its third successive ABC increase, every other women's weekly magazine lost sales year on year.

Chat's figure of 498,619 was up just 0.2%. The total market was down 2.4%.

Despite a 3% drop year on year, Take a Break remained sector leader with 1,230,758. Woman at 670,241 witnessed a sales drop of nearly 6% while Bella overtook Woman's Own to claim the number three spot with 572,151. Woman's Own's sales fell 13% to 569,019.