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Industry: Email Alert RSS FeedGibson to drive Vimto growth
Grocer, Sept 6, 2008
Neil Gibson, Vimto Soft Drinks' new head of marketing, is to help mastermind a doubling of Vimto's sales growth over the next five years. In the new role, the former Fox's Biscuits marketing manager will report directly to MD Jonathan Bye and will be responsible for brand management, consumer and category insight and NPD.
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