Business Services Industry
Automotive dealerships
San Diego Business Journal, June 23, 2008 by Kevin Black, Andrew Schweizer
AUTOMOTIVE DEALERSHIPS
Ranked by number of vehicles sold in 2007
Number of
vehicles
sold:
* 2007
Rank Dealership * 2006
(last Address Telephone * % change
year) Web site Fax (loss)
1 Toyota of Escondido (760) 746-0601 7,014
(2) 231 Lincoln Parkway, (760) 796-3862 6,686
Escondido 92026 5
www.toyotaescondido.com
2 K Motors Inc. DBA (619) 270-3000 5,687
(3) Toyota of El Cajon (619) 579-7156 55,063
300 El Cajon Blvd.,
El Cajon 92020
www.toyotaofelcajon.com
3 Kearny Mesa Toyota Scion (858) 279-8151 3,778
(4) 4910 Kearny Mesa Road, (858) 279-1253 4,537
San Diego 92111 (17)
www.kmtoyota.com
4 Drew Ford (619) 464-7777 3,661
(5) 8970 La Mesa Blvd., (619) 668-7773 4,459
La Mesa 91941 (18)
www.drewauto.com
5 BMW of San Diego (858) 560-5050 3,346
(7) 5050 Keamy Mesa Road, (858) 277-4589 3,252
San Diego 92111 3
www.bmwofsandiego.com
6 Lexus Keamy Mesa (858) 499-8732 2,968
(7) 4910 Kearny Mesa Road, (858) 268-0731 3,120
San Diego 92111 (5)
www.lexuskeamymesa.com
7 Mercedes-Benz (858) 569-6900 2,713
(10) of San Diego (858) 499-1646 2,562
4750 Keamy Mesa Road, 6
San Diego 92111
www.mbsd.com
8 Honda Mission Valley (619) 563-1095 2,707
(9) 5812 Mission Gorge (619) 283-6947 2,586
Road, San Diego 92120 5
www.hondamissionvalley.com
9 Honda of Escondido (760) 737-3200 2,671
(11) 1700 Auto Park Way (760) 737-3388 2,482
N., Escondido 92029 8
www.hondaofescondido.com
10 City Chevrolet- (619) 276-6171 2,113
(13) Volkswagen (619) 276-6194 2,329
2111 Morena Blvd., (9)
San Diego 92110
www.city-chevrolet.com
11 John Hine Pontiac (619) 297-4251 1,165
(14) 1545 Camino del (619) 297-6268 1,367
Rio S., San Diego 92108 (15)
www.johnhine.com
12 Atom of Escondide (760) 737-3300 991
(NR) 1502 Auto Park Way (760) 737-7303 961
N., Escondida 92029 3
www.acuraofescondido.com
13 Jaguar Keamy Mesa (858) 541-0200 306
(NR) 5202 Keamy Mesa (858) 268-3460 339
Road, San Diego 92111 (10)
www.jaguarkearnymesa.com
Employees
as of Percentage
6/1/2008: of 2007
* Sales gross sales
staff
Rank Dealership * Service New Used
(last Address staff car car
year) Web site * Total sales sales
1 Toyota of Escondido 141 65 21
(2) 231 Lincoln Parkway, 180
Escondido 92026 321
www.toyotaescondido.com
2 K Motors Inc. DBA 62 63 20
(3) Toyota of El Cajon 55
300 El Cajon Blvd., 189
El Cajon 92020
www.toyotaofelcajon.com
3 Kearny Mesa Toyota Scion na na na
(4) 4910 Kearny Mesa Road, na
San Diego 92111 na
www.kmtoyota.com
4 Drew Ford 48 58 14
(5) 8970 La Mesa Blvd., 105
La Mesa 91941 300
www.drewauto.com
5 BMW of San Diego na na na
(7) 5050 Keamy Mesa Road, na
San Diego 92111 na
www.bmwofsandiego.com
6 Lexus Keamy Mesa na na na
(7) 4910 Kearny Mesa Road, na
San Diego 92111 na
www.lexuskeamymesa.com
7 Mercedes-Benz na na na
(10) of San Diego na
4750 Keamy Mesa Road, na
San Diego 92111
www.mbsd.com
8 Honda Mission Valley na na na
(9) 5812 Mission Gorge na
Road, San Diego 92120 na
www.hondamissionvalley.com
9 Honda of Escondido na na na
(11) 1700 Auto Park Way na
N., Escondido 92029
www.hondaofescondido.com
10 City Chevrolet- 47 32 12
(13) Volkswagen 39
2111 Morena Blvd., 153
San Diego 92110
www.city-chevrolet.com
11 John Hine Pontiac 4362 44 20
(14) 1545 Camino del 199
Rio S., San Diego 92108
www.johnhine.com
12 Atom of Escondide na na na
(NR) 1502 Auto Park Way na
N., Escondida 92029 na
www.acuraofescondido.com
13 Jaguar Keamy Mesa na na na
(NR) 5202 Keamy Mesa na
Road, San Diego 92111 na
www.jaguarkearnymesa.com
Percentage of 2007
gross sales
Rank Dealership Financing Parts
(last Address and and Body
year) Web site insurance service shop
1 Toyota of Escondido 2 11 1
(2) 231 Lincoln Parkway,
Escondido 92026
www.toyotaescondido.com
2 K Motors Inc. DBA 6 11 0
(3) Toyota of El Cajon
300 El Cajon Blvd.,
El Cajon 92020
www.toyotaofelcajon.com
3 Kearny Mesa Toyota Scion na na na
(4) 4910 Kearny Mesa Road,
San Diego 92111
www.kmtoyota.com
4 Drew Ford 3 22 3
(5) 8970 La Mesa Blvd.,
La Mesa 91941
www.drewauto.com
5 BMW of San Diego na na na
(7) 5050 Keamy Mesa Road,
San Diego 92111
www.bmwofsandiego.com
6 Lexus Keamy Mesa na na na
(7) 4910 Kearny Mesa Road,
San Diego 92111
www.lexuskeamymesa.com
7 Mercedes-Benz na na na
(10) of San Diego
4750 Keamy Mesa Road,
San Diego 92111
www.mbsd.com
8 Honda Mission Valley na na na
(9) 5812 Mission Gorge
Road, San Diego 92120
www.hondamissionvalley.com
9 Honda of Escondido na na na
(11) 1700 Auto Park Way
N., Escondido 92029
www.hondaofescondido.com
10 City Chevrolet- 3 45 8
(13) Volkswagen
2111 Morena Blvd.,
San Diego 92110
www.city-chevrolet.com
11 John Hine Pontiac 3 28 5
(14) 1545 Camino del
Rio S., San Diego 92108
www.johnhine.com
12 Atom of Escondide na na na
(NR) 1502 Auto Park Way
N., Escondida 92029
www.acuraofescondido.com
13 Jaguar Keamy Mesa na na na
(NR) 5202 Keamy Mesa
Road, San Diego 92111
www.jaguarkearnymesa.com
Revenue:
* 2007
* 2006
Rank Dealership $ Millions
(last Address * % change Authorized
year) Web site (loss) dealership(s)
1 Toyota of Escondido 195.54 Toyota
(2) 231 Lincoln Parkway, 182.01
Escondido 92026 $ Millions
www.toyotaescondido.com 7
2 K Motors Inc. DBA 157.81 Toyota,
(3) Toyota of El Cajon 143.22 Scion
300 El Cajon Blvd., $ Millions
El Cajon 92020 10
www.toyotaofelcajon.com
3 Kearny Mesa Toyota Scion 107.18 Toyota,
(4) 4910 Kearny Mesa Road, 124.16 Scion
San Diego 92111 $ Millions
www.kmtoyota.com (14)
4 Drew Ford 126.22 Ford,
(5) 8970 La Mesa Blvd., 144.87 Hyundai,
La Mesa 91941 $ Millions Volkswagen
www.drewauto.com (13)
5 BMW of San Diego 193.74 BMW
(7) 5050 Keamy Mesa Road, 176.34
San Diego 92111 $ Millions
www.bmwofsandiego.com 10
6 Lexus Keamy Mesa 137.85 Lexus
(7) 4910 Kearny Mesa Road, 152.25
San Diego 92111 $ Millions
www.lexuskeamymesa.com (9)
7 Mercedes-Benz 185.89 Mercedes
(10) of San Diego 179.00
4750 Keamy Mesa Road, $ Millions
San Diego 92111 3
www.mbsd.com
8 Honda Mission Valley 70.06 Honda
(9) 5812 Mission Gorge 70.92
Road, San Diego 92120 $ Millions
www.hondamissionvalley.com (1)
9 Honda of Escondido 69.15
(11) 1700 Auto Park Way 67.13 Honda
N., Escondido 92029 $ Millions
www.hondaofescondido.com 3
10 City Chevrolet- 87.39 Chevrolet,
(13) Volkswagen 73.88 Volkswagen
2111 Morena Blvd., $ Millions
San Diego 92110 18
www.city-chevrolet.com
11 John Hine Pontiac 63.06 Pontiac,
(14) 1545 Camino del 69.04 Mazda,
Rio S., San Diego 92108 $ Millions Dodge
www.johnhine.com (9)
12 Atom of Escondide 36.69
(NR) 1502 Auto Park Way 36.48 Acura
N., Escondida 92029 $ Millions
www.acuraofescondido.com 1
13 Jaguar Keamy Mesa 29.45 Jaguar,
(NR) 5202 Keamy Mesa 27.50 Aston-Martin
Road, San Diego 92111 $ Millions
www.jaguarkearnymesa.com 7
Rank Dealership Year
(last Address * Owner (s) established
year) Web site * General manager locally
1 Toyota of Escondido Gary Myers, 1978
(2) 231 Lincoln Parkway, Rick Billuni
Escondido 92026 Rick Billuni
www.toyotaescondido.com
2 K Motors Inc. DBA Robert Kaminsky
(3) Toyota of El Cajon Gary Kaminsky 1990
300 El Cajon Blvd.,
El Cajon 92020
www.toyotaofelcajon.com
3 Kearny Mesa Toyota Scion Penske Automotive
(4) 4910 Kearny Mesa Road, Group 1977
San Diego 92111 Brian Breman
www.kmtoyota.com
4 Drew Ford Joe Drew,
(5) 8970 La Mesa Blvd., William Drew 1927
La Mesa 91941 William Drew
www.drewauto.com
5 BMW of San Diego Penske Automotive
(7) 5050 Keamy Mesa Road, Group 1971
San Diego 92111 Craig Hauenstein
www.bmwofsandiego.com
6 Lexus Keamy Mesa Penske Automotive
(7) 4910 Kearny Mesa Road, Group 1996
San Diego 92111 David WoOson
www.lexuskeamymesa.com
7 Mercedes-Benz Penske Automotive
(10) of San Diego Group 1957
4750 Keamy Mesa Road, Paul Ramplin
San Diego 92111
www.mbsd.com
8 Honda Mission Valley Penske Automotive
(9) 5812 Mission Gorge Group 1983
Road, San Diego 92120 John Turja
www.hondamissionvalley.com
9 Honda of Escondido Penske Automotive
(11) 1700 Auto Park Way Group 1981
N., Escondido 92029 Gary Palmer
www.hondaofescondido.com
10 City Chevrolet- Kenneth Nieman
(13) Volkswagen John Nieman 1934
2111 Morena Blvd.,
San Diego 92110
www.city-chevrolet.com
11 John Hine Pontiac John Hine 1957
(14) 1545 Camino del Dave Miller
Rio S., San Diego 92108
www.johnhine.com
12 Atom of Escondide Penske Automotive
(NR) 1502 Auto Park Way Group na
N., Escondida 92029 Alan Rahbari
www.acuraofescondido.com
13 Jaguar Keamy Mesa Penske Automotive
(NR) 5202 Keamy Mesa Group 1986
Road, San Diego 92111 Francois Chaker
www.jaguarkearnymesa.com
wnd Would not disclose
na Not available
NA Not applicable
NR Not ranked
Notes: Toyota of Carlsbad, No. 1 on last year's list; Perry Ford of
National City, No. 6 on last year's list; and Bob Stall Chevrolet,
No. 12 on last year's list, declined to participate. El Cajon
Mitsubishi, No. 15 on last year's list, did not return a survey.
Source: The dealerships.
It is not the intent of this list to endorse the participants nor
to imply a dealership's size or numerical rank indicates its
quality.
Researched by Kevin Black and Andrew Schweizer
COPYRIGHT 2008 CBJ, L.P.
COPYRIGHT 2008 Gale, Cengage Learning
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