Bank Notes: San Diego National Bank opened its newest office last month at 1075 Rosecrans Street in Point Loma

San Diego Business Journal, Nov 19, 2001 by Mike Allen

Bank Notes: San Diego National Bank opened its newest office last month at 1075 Rosecrans Street in Point Loma. It is the bank's 16"' office in the county. Vice President Raymond Simas is the branch's manager and is assisted by Pamela Bogoisian. ... Minneapolis-based U.S. Bank with 19 offices in the county, is now accepting identification issued by the Mexican Consulate to open a bank account or cash checks drawn on U.S. Bank.

The move is part of an overall campaign launched in July to lure more Hispanic customers. The bank has also made more materials available in Spanish, enhanced Spanish options on its phone and ATM service, hired more bilingual employees in key areas and has become more active in Hispanic communities and organizations.

With $168 billion in total assets, U.S. Bancorp, the parent firm of U.S. Bank and Firstar Bank, operates 2,186 offices, and is the eighth-largest bank in the nation.