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The Direct Marketing Association inducted Acxiom Corp. company leader Charles Morgan into the DMA Hall of Fame
Arkansas Business, Oct 22, 2007
The Direct Marketing Association inducted Acxiom Corp. company leader Charles Morgan into the DMA Hall of Fame. DMA President and CEO John A. Green Jr. said, "For three decades, Charles has been at the epicenter as data-fueled direct marketing has emerged to dominate today's marketing landscape.
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A true technology visionary, Charles has been at the cutting edge, helping marketers responsibly harness information in ways that customize campaigns, build relationships based on trust and relevance, and bolster marketers' ROIs."
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