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Captain D's trying to sail into Cleveland market.(News)(Brief Article)
Crain's Cleveland Business, May, 2004
Byline: HENRY GOMEZ Captain D's Inc., a seafood staple in the Southeast that has yet to make much noise up north, is fishing for franchisees in Greater Cleveland. Based in Nashville, Tenn., Captain D's is no stranger to interstate travelers headed south to East Coast beaches. Signs for the 570-unit, fast-casual chain heavily populate highways, and vacationers know the restaurant as a more affordable eatery in resort towns crawling with swank seafood establishments.
The 35-year-old chain this month named J. Michael Pearce, a food service industry veteran, as its new vice president of franchise development. Mr. Pearce quickly identified Cleveland among four target growth markets. Other targets include Chicago, Detroit and Pittsburgh. "Those four...
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