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Crain's Detroit Business, May, 2000

Power of baking soda can make a building shine The Penobscot Building's spiffed-up appearance has attracted a lot of notice. Who would have thought it could be attributed to baking soda? Thanks to Church & Dwight Co. Inc.'s Armex Blast Media, a specially formulated sodium bicarbonate-based medium, both the 47-story Penobscot ( right) and the six-story Boydell Building in Greektown are looking good.

Soda blasting removed more than seven decades of grime from the 72-year-old Penobscot. And it cut through more than a century of dirt on window ledges and cornices at the Boydell Building, 734 Beaubien St. at East Lafayette Avenue, built in 1893 and 1913. ``With the Atheneum Hotel, new Greektown Casino and new Blue Cross building on the other three corners,...

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