Business Services Industry
A prophet of profit aims to turn Key Plastics around.(Company Profile)
Crain's Detroit Business, September, 2002 by Miel, Rhoda
It is hard to imagine anyone turning down B. Edward Ewing. An amiable 57-year-old self-made man, Ewing can chat about cars and trucks, his working-class childhood in rural southern Indiana, the ethnic restaurants around Detroit and sports trivia. But get him on the topic of commerce and ethics, and he is like a hellfire-and-brimstone preacher at a three-day tent revival.
When Ewing discusses the ``capitalistic free-enterprise system,'' it is with an emphasis on the words that makes it clear they should be viewed in bold print. He has a sermon about integrity, performance and profit and has brought it to a business that he thinks strayed from the path of righteousness in pursuit of revenue growth at all costs. ``I came to the automobile industry because I...
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