Business Services Industry
Covisint chief turns ailing biz around.(Covisint L.L.C. promoted Bob Paul as Bruce Swift is resigning)
Crain's Detroit Business, August, 2006 by Guyer, Lillie
Byline: Lillie Guyer Crain News Service Three years ago this month, Bob Paul found himself in the role of Mr. Fix-It. Bruce Swift had just resigned as Covisint L.L.C.'s fourth president in less than three years. Paul, then vice president of sales and marketing, was named to replace him.
By then it was clear that Covisint - a much-heralded online purchasing exchange formed by the Big Three in 2000 to transform the way automakers and suppliers buy parts - was floundering. So Paul was given a choice. "They asked me to dissolve the company or fix it,'' Paul recalls. "They'' refers to the Big Three, Renault and Nissan. Each held an equity stake in Covisint. Fast-forward to today. The company looks almost nothing like the powerhouse its creators...
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