Business Services Industry

Stock Watch: Martha's merger gains may outlive Vornado's; Kmart, Sears linkup offers quick kick; short-sellers could hold key.(Stocks)

Crain's New York Business, November, 2004

Byline: aaron elstein The announcement last Wednesday of a merger between Sears and Kmart drove up the stocks of Vornado Realty Trust and Martha Stewart Living Omnimedia Inc., if only momentarily, as investors speculated on how the landlord and merchandiser could benefit from the $11 billion deal.

The gains for Vornado are tangible but transitory: The big Manhattan-based real estate investment trust stands to reap a quick windfall on the 4.3% stake in Sears that it had revealed earlier in the month. Analysts estimate the gain to be at least $90 million. For beleaguered Martha Stewart, the impact is tougher to calculate, but holds at least the promise of only growing over time. The hope is that the paint, sheets and other household items that have been a hit...

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