Manufacturing Industry
Security surge fuels holographic film growth.(News)(DuPont and Label Systems Inc. have formed DuPont Authentication Systems)
Plastics News, December, 2002 by Pryweller, Joseph
Byline: Joseph Pryweller The stakes are bigger, and so is the market for holographic film. Several holographic film companies have benefited from working in a post-Sept. 11 world, where security has become tantamount to freedom for many Americans. They also have used their marketing skills to build on that fact with the public.
A DuPont brochure calls its new holographic-film joint venture a powerful weapon in the war against counterfeiting. Another company boasts of its product's covert features to meet security objectives. Those are the tools of the trade for several holographic film companies that exhibited at Pack Expo International 2002, held Nov. 3-7 in Chicago. ``After Sept. 11, there's been a lot more attention paid to counterfeiting and...
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