Manufacturing Industry

GM'S Hummer broadens market with 'H2' SUV. (Automotive).

Advanced Materials & Processes, February, 2002

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A new chapter in the history of the Hummer brand is beginning with the launch of the all-new H2 full-size sport utility vehicle, which expands the brand's product lineup and broadens its customer base. The new H2 has been referred to as the "Baby Hummer." But there's nothing small --or juvenile -- about it.

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That misnomer is a credit to the stature and status of H2's big brother, the original Hummer H1, which continues as the icon of rugged off-roading, blazing the trail of a market segment it created and owns. GM describes the H2 as "a bold and youthful ...

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Manufacturing Industry

GM'S Hummer broadens market with 'H2' SUV. (Automotive).

Advanced Materials & Processes, February, 2002

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