Manufacturing Industry

Deriving value from intellectual property.

Advanced Materials & Processes, May, 2006 by Fry, John J.

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Businesses traditionally earn their money by selling products and services. It's a time honored business model: invest in R & D to develop a product, sell it for more than the cost of production, spend the excess to cover overhead (as well as fund additional R & D), and enjoy a little bit of profit.

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Such a system works especially well for businesses that have a niche market pretty much to themselves, outstanding brand recognition, or some other unique attribute. Neglecting for a minute the fact that the brand may be a valuable trademark its own right, these businesses may ...

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Manufacturing Industry

Deriving value from intellectual property.

Advanced Materials & Processes, May, 2006 by Fry, John J.

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