REICHHOLD ANNOUNCES GLOBAL BRANDING INITIATIVE FOR COMPOSITES BUSINESS FOUR PRODUCT BRANDS TO BE USED WORLDWIDE.

Advanced Materials & Composites News,  April, 2003  

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Reichhold's Global Composites business unit announced that it is consolidating all of its product brand names for the composites industry under four brand names on a global basis. The purpose of this change is to create a unified presence in the global market by consolidating our strong product brands under four well established brand names.

Beginning April 1, all of Reichhold's products for the composites industry will be marketed under the following four brands: POLYLITE(r) will be the brand name for all standard Reichhold resin products, for both reinforced and ...

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