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A Merger of Squeals.(Column)(Column)
AutoWeek, January, 2004
I was wrong. Twice. Got egg on my face, I do, but I'm not the only one. Five years ago, or near enough, I got all excited about the prospects for Chrysler's future as a "partner'' with Mercedes-Benz. It is my job to be skeptical, but I bought that whole "merger of equals'' thing about management's intentions for DaimlerChrysler.
First inkling I might be wrong came when the management team that had, after all, made Chrysler a desirable partner for Daimler-Benz, either left or was canned before the Stuttgart folks could have learned much, if anything, from them. Then, ...
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