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AutoWeek's fast five.(Interview)
AutoWeek, March, 2004
AutoWeek's Fast Five: Ed Welburn As design director for General Motors North America, Ed Welburn oversees hundreds of designers shaping the future of vehicles from the world's largest car company. Welburn fielded questions during his appearance at the 11th Annual AutoWeek Design Forum sponsored by Johnson Controls during the Detroit auto show in January: AW: Bill Mitchell, your old friend, once said, "It's really hard to tailor a dwarf.'' How hard is it to design great small cars? WELBURN: It's very difficult if you don't have the fundamentals right up front.
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