SLICK TRICK; Mercedes remakes its entry-level slk roadster for a manlier buyer.
AutoWeek, March, 2004
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Byline: BOB GRITZINGER Here's a telling statistic from Mercedes-Benz's overview of its compact SLK two-seat roadster range: The first-generation SLK attracted 48 percent male buyers in its most recent SLK320 guise. Huh? Unless Benz is aware of some gender we're not- and we're not saying that's impossible-that simple figure acknowledges Mercedes' baby sports car draws more female than male buyers, making it an oddity among its more male-oriented peers, like the Porsche Boxster, BMW Z4 and Audi TT roadster.
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Mercedes isn't going to sneeze at the 308,000 SLK-Class models it sold ...
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