MOUNTAIN CLIMBER; Lexus unveils the next IS sport sedan.(launch of sports car by Toyota Motor Sales U.S.A. Inc. Lexus Div.)
AutoWeek, March, 2005 by Morrison, Mac
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Byline: MAC MORRISON If Lexus gave out awards to its own cars, the second-generation IS unveiled at Geneva would certainly garner the company's Most Significant trophy, just as it scored the coveted AutoWeek hardware (AW, March 14) of the same name. Forget about a Formula One-inspired, six-figure supercar in the vein of the LF-A concept shown at Detroit (AW, Jan.
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17). Build such a bank breaker and the Jay Lenos of the world will undoubtedly come, but the IS will serve as Lexus' Sherpa. It needs to carry the company's new look, new mechanicals and hoped-for buffed image up the ...
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