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AutoWeek,  January, 2008  

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Hyperventilating Hyperlinks

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World's Dumbest Marketing Ploy

GUARANTEED TO INFURIATE THE OTHER 98 PERCENT

Philadelphia's Wachovia Center struck a deal with Lexus whereby Lexus drivers receive priority parking at the arena. Fans who drive a Lexus to their favorite events can park in one of two designated Lexus lots, which will feature Lexus advertising attached to light poles.

KICKIN' A'S

Audis, that is. Well-known motorsports artist Randy Owens has produced this tribute to the Penske Porsche RS Spyders, limited to ...

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