Traders Dig Deep and Reach Out.

Traders, November, 2007 by Jackson, Hillary

Sure, traders can sometimes be loud-even pushy and impatient. Working in a competitive environment at breakneck speed will do that. But despite the quest to make money in a tough business, there's a softer side to traders and trading. It's easy to forget the many traders who devote countless hours to raising money for philanthropic activity.

Count brokerage firms in that mix, as well. Empire Financial Group, Jefferies & Co., and Instinet are but three examples of firms setting aside their trading revenues for a day and donating hundreds of thousands of dollars to their stated causes.

For Gerry Mastrianni, director of trading at Empire Financial Group, the one-day charitable event sponsored by the Orlando-based broker each December is personal....

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