Business Services Industry
HomeBase Makes Customer Service A Priority and Cleans Up Its Image.(Originated from The Orange County Register, Calif.)
Knight Ridder/Tribune Business News, October, 1995 by Barron, Kelly
IRVINE, Calif.--Oct. 3--Allan Sherman bought a one-way ticket to California when he was named president of HomeBase two years ago. Sherman, a 31-year retail veteran with a New Yorker's grit, was determined to stick it out at the ailing retail chain where seven presidents had come and gone in a decade and poor customer service threatened to wreck the company.
So far, Sherman, 51, hasn't gotten the itch to call his travel agent. Things also are on the mend at HomeBase.
Sherman moved quickly to restructure the company that had $1.4 billion in sales last year. He closed 18 stores and began remodeling the 79-store chain. He also hired more experienced staffers and added customer service features such as free in-home design consultations.
"We want to be...
- 5 Rules for Immediate Annuities
- Death in the Family: 12 Things to Do Now
- Dumbest Things You Do With Your Money
- 6 Online Networking Mistakes to Avoid
- 401(k) Mistakes to Avoid
- 5 Economic Scenarios to Keep You Up at Night
- The Real ‘Best Places to Retire’
- Best Credit Cards for You
- 12 Tough Questions to Ask Your Parents
- The Real ‘Best Colleges’
- Home Buyer Tax Credit: How to Cash In
- Why You Shouldn't Bash Cash
- 8 Phony 'Bargains' and Better Alternatives
- Danger: 3 Debit Card Scams to Avoid
- 6 Myths About Gas Mileage
- 29 Fees We Hate Most
- Quick and Easy Ways to Boost Returns
- Best Stocks to Buy Now
- Lower Your Taxes: 10 Moves to Make Now
- New Jobs: 8 Lessons from Real-Life Career Switchers
- The New Job Market: Who Wins and Who Loses?
- Health Care Reform's Public Option: Everything You Need to Know
- Volunteer Work When Unemployed: Should You Work for Free?
- Whose Recovery Is This?
- Long-Term-Care Insurance: 4 Biggest Risks to Avoid
Most Recent Business Articles
- Research and Markets: Asia - Mobile Communication Tables of Statistics
- Reinsurance Rates Decline at January 1, 2010 Reinsurance Renewal, According to Annual Guy Carpenter Briefing
- Samsung Unveils the Next Generation of Camera – the NX10
- Harman Consumer America Implements Powerful New Retail Distribution Strategy
- MyShape® Premieres New Line of CJ by Cookie Johnson Jeans
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Using object-oriented analysis and design over traditional structured analysis and design
- Design a commission plan that drives sales - Sales Commissions
