Business Services Industry

Wells Fargo Woos Kern County, Calif., Farmers to New Trade Bank.(Originated from The Bakersfield Californian)

Knight Ridder/Tribune Business News, October, 1995 by Towers, Susan

Oct. 17--Kern County's farmers already are being wooed by local Wells Fargo Bank officials promoting their affiliation with the Trade Bank, a new international business lender that opened its doors today.

Local farms produce most of the $239 million-plus in export sales that comes out of the Bakersfield area each year, bank researchers have figured out. And the bankers want a bigger bite of the export pie.

The Trade Bank, jointly owned by Wells Fargo and British-based banking organization HSBC Group, offers local exporters a direct link to HSBC's more than 3,000 branches in foreign cities around the world.

The new Trade Bank is nationally chartered, Federal Deposit Insurance Corp. -- insured and designed specifically to provide financial services to...

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