Business Services Industry

AT&T Gets Wired for Local Calls.(Originated from The Star-Ledger, Newark, N.J.)

Knight Ridder/Tribune Business News, July, 1997 by Perone, Joseph R.

Jul. 6--AT&T Wireless Services Inc. is already the T. Rex of the cell phone business.

Now, the nation's biggest cell phone carrier is searching for new prey by jumping from cars into homes. It is central to parent company AT&T Corp.'s goal of entering local phone markets now that merger talks with SBC Communications Inc. have plunged into the tar pits.

Talks broke down a week ago after regulators assailed the combination. As SBC tries to find its own way in the long-distance market, AT&T is moving forward with plans to enter local phone markets, including the use of "Project Angel" which was developed by its wireless behemoth.

Project Angel is a strategy to use AT&T Wireless to crack local markets. A wireless device the size of a...

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