Business Services Industry

The Orlando Sentinel, Fla., Tourism Column.

Knight Ridder/Tribune Business News, October, 1998 by The Orlando Sentinel, Fla.

Knight Ridder/Tribune Business News

Oct. 26--INDUSTRY CAN'T PUSH PROMOTE-U.S. PLAN: Despite sending some of its biggest names to lobby Congress, the tourism industry was unable to persuade lawmakers to fork over money to advertise the United States abroad.

The House and Senate closed shop for the year last week without approving long-term federal spending for a program to pitch the nation as a travel destination.

"This is a major lost opportunity for the U.S. economy and for Americans everywhere," said Roger Ballou, chairman of the U.S. National Tourism Organization, which led the effort to get federal funds. "Congress could have taken an historic step that would have significantly boosted the number of international travelers who visit the...

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