Business Services Industry
Intel Announces Brand Name for Its Planned 64-Bit Computer Chip.
Knight Ridder/Tribune Business News, October, 1999 by J.n. Sbranti
Knight Ridder/Tribune Business News
Oct. 5 -- Intel has dumped Merced ... the name at least.
It was bound to happen. Intel warned it would. The computer chip maker was just borrowing Merced as a code name for the new processor it's developing. Now it's picked a new name: The Itanium.
Marketing wizards at Intel figure Itanium has more of a high-tech ring to it. They announced the switch Monday. So Itanium is the brand that will be plastered all over the gee-whiz computers of 2000. It will replace Pentium processors as the hot new product with "Intel Inside."
Merced's outside now.
Modesto soon will join it. The word Modesto, that is. Modesto is the code name chosen last year by Novell Inc. for the software it's developing for...
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
- Design a commission plan that drives sales - Sales Commissions
