Business Services Industry

Thai Snack Food Maker Eyes Mideast Markets.

Knight Ridder/Tribune Business News, April, 2003

By Phusadee Arunmas, Bangkok Post, Thailand Knight Ridder/Tribune Business News

Apr. 15--World Foods International Co is forging ahead with plans to distribute its Thai-made snacks in the Middle East this year after achieving some export success in other markets over the past two years.

"As a small and medium-sized enterprise, the company's marketing activities in the overseas market remain very limited," said Kanya Tilokruangchai, the founder and managing director of the company, which males extruded potato and corn snacks under several brands including Potato, Dumbo, Nani and Jonny. "We still rely mainly on international trade exhibitions held by the Export Promotion Department."

Taking part in the department's frequent events has...

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