Business Services Industry

Findlay, Ohio, Tire Maker Boosts Asian Imports, Rolls Out New Product Lines.

Knight Ridder/Tribune Business News, June, 2003

By Julie M. McKinnon, The Blade, Toledo, Ohio Knight Ridder/Tribune Business News

Jun. 22--FINDLAY, Ohio--New tires have piled up in Cooper Tire & Rubber Co.'s warehouses as Americans cautiously watching the sputtering economy delayed buying replacements.

The Findlay company is heating up relationships with Asian tire makers to import the entry-level, small tires consumers are demanding at lower prices than Cooper can charge for U.S.-made e...uivalents.

All its major competitors -- including Akron's Goodyear Tire & Rubber Co., the nation's largest tire maker -- have Asian plants and, in some cases, joint ventures.

And orders auto parts, the other side of Cooper Tire's business, could be threatened if auto sales remain stagnant...

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