Business Services Industry
The Orlando Sentinel, Fla., Test Drive Column.
Knight Ridder/Tribune Business News, November, 2003
By Steven Cole Smith, The Orlando Sentinel, Fla. Knight Ridder/Tribune Business News
Nov. 13--Wails, teeth-gnashing and general sobbing echoed from Trollhattan, Sweden, where Saabs are built, when General Motors bought the company. Saab traditionalists want their ignition keys located in the center console. They want their cars shaped like overturned bathtubs. They do not want the next Saab to look like a Chevrolet Malibu.
The 2004 Saab 9-3 convertible does not look like a Chevrolet Malibu; it looks like a Saab. The basic platform, though, is the same one used for the 2004 Chevrolet Malibu. But instead of sending the Malibu's bits and pieces off to Sweden, Chevrolet is using a platform designed and developed mostly for the European market....
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