Business Services Industry

Buyers Snap Up Planned Orlando, Fla., Condominiums.

Knight Ridder/Tribune Business News, May, 2004

By Jack Snyder, The Orlando Sentinel, Fla. Knight Ridder/Tribune Business News

May 26--After taking reservations at a slow pace for weeks at an on-site office, the developers of the North Orange Condominiums in downtown Orlando set up a Web site to market their property.

Within an hour, they sold out the first 106 units.

"I think we could have sold one thousand condos downtown if we had the land to build them," said Joe Royall, broker for the project and son of the general partner in the development, Jay Royall, president of Royall Construction Co. of Longwood.

This week, the developers started signing up buyers -- on a first-come, first-served basis, for the second of two planned towers.

Despite the fact that...

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