Business Services Industry
Kmart stands firmly behind Martha Stewart's products even after her legal woes.
Knight Ridder/Tribune Business News, July, 2004
By Becky Yerak, Chicago Tribune Knight Ridder/Tribune Business News
Jul. 17--Despite Martha Stewart's legal problems over the past year, her key retail partners are sticking with her -- and for good reason.
Sales of Martha Stewart Everyday products have remained solid despite their creator's felony conviction in March. On Friday, she was sentenced to five months in prison for her part in a stock-trading scandal.
Kmart Holding Corp. and Sears Canada Inc., who sell her products exclusively in the United States and Canada, are standing by her.
"Martha Stewart Living is a valued brand partner of Kmart," the retailer said in a statement Friday. "We look forward to continuing our mutually beneficial and successful relationship."...
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