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Donald Trump partners with Estee Lauder on fragrance for men.
Knight Ridder/Tribune Business News, September, 2004
By Lauren Weber, Newsday, Melville, N.Y. Knight Ridder/Tribune Business News
Sep. 24--It appears that ambition and ego truly can be bottled and sold. It's called Donald Trump, The Fragrance.
Not content to have his name and face splashed across books, a TV show, casinos and skyscrapers, Donald Trump has partnered with Estee Lauder to release a fragrance for men.
"We brought him a few options and at the end of the day, he chose the one that he and Melania, his fiancee, liked best," said Fabrice Weber, president of Aramis and Designer Fragrances, the Estee Lauder division that developed the scent.
The fragrance will be available in mid-November for an exclusive launch at Bloomingdale's and Macy's, two chains owned by Federated...
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